Website Audit
12 checks
62/100 Health Score
Website Health Score Needs Attention
SEO 58
UX 71
Performance 49
Accessibility 67
Conversion 55
8 Critical Issues
14 High Priority
12 Quick Wins

Trusted By Organisations Focused On Growth

Enness Global Netacea Decucla London Museum Brooklands Interiors

What’s Included In Our Website Audit

Our website audits give you a clear view of what is helping or hurting performance across user experience, search visibility, speed, accessibility, content and conversion. Instead of a generic automated scorecard, you receive a practical action plan showing what to fix first and why it matters.

UX & User Journey Review

We identify friction points, confusing journeys and usability issues that may stop visitors from taking action.

SEO & Content Visibility Review

We assess technical SEO, metadata, content structure, internal linking and search opportunities.

Performance & Technical Review

We review speed, Core Web Vitals, mobile experience, crawlability and technical blockers.

Conversion & Lead Generation Review

We analyse CTAs, forms, page structure and conversion paths to identify missed lead opportunities.

Request a Website Audit

Get a clear, prioritised action plan showing what to fix, why it matters and where the biggest opportunities exist.

  • No generic automated report
  • UX, SEO and technical review included
  • Clear priority recommendations
  • Optional implementation support

Common Issues We Uncover

Poor User Experience

Navigation, layout, mobile usability and unclear journeys can stop users from taking action.

Technical Performance Issues

Slow pages, poor Core Web Vitals and technical debt can limit both rankings and conversions.

Weak Search Visibility

Missing metadata, poor content structure and crawl issues can prevent important pages from ranking.

Low Conversion Rates

Weak calls to action, confusing forms and unclear messaging can reduce enquiry generation.

What You’ll Receive

Every audit is designed to give your team practical recommendations, not vague observations. You receive a clear roadmap that helps prioritise the fixes with the highest business impact. Our work often connects with web development, digital marketing and ongoing website support.

Executive Summary

A concise overview of the biggest issues, risks and opportunities found during the audit.

Priority Action Plan

Recommendations ranked by impact, effort and urgency so you know what to fix first.

UX Findings

User journey, navigation, layout and usability recommendations.

SEO Findings

Technical SEO, metadata, content structure and internal linking recommendations.

Performance Findings

Speed, mobile experience and Core Web Vitals observations.

Conversion Opportunities

Recommendations to improve forms, CTAs, landing pages and lead generation paths.

Our Website Audit Process

A structured audit process designed to uncover problems, prioritise opportunities and create a clear improvement roadmap.

01

Discovery

We understand your website, business goals, audience and current performance challenges.

02

Audit

We review UX, SEO, performance, accessibility, content and conversion pathways.

03

Prioritisation

We rank issues by business impact, technical effort and urgency.

04

Recommendations & Support

You receive a clear action plan showing what to fix, why it matters and how to improve.

Do You Need A Website Audit?

A website audit is useful when your site is getting traffic but not enough leads, when rankings have declined, or when you are planning a redesign and want to make better decisions before investing in a rebuild.

Learn more in our guides on why websites fail to generate leads, why users leave without converting and signs you need a website redesign.

6 Audit Areas

UX, SEO, performance, accessibility, content and conversion

1 Action Plan

Clear priorities ranked by impact and effort

Optional Support

Implementation help from design, development and SEO specialists

What Our Clients Say

Real feedback from organisations we’ve helped improve digital performance, visibility and lead generation.

Higher Quality Leads

★★★★★
Rubik Digital helped us generate significantly more enquiries from homeowners and property developers searching for interior design and installation services. The improvements to our website, UX and visibility have made a real difference to the number of quality projects coming through.
Arthur W Director, Brooklands Interiors

Stronger Online Visibility

★★★★★
We wanted to improve our visibility and generate more enquiries. Rubik Digital’s work helped us strengthen our website performance and search presence, bringing in a steady stream of new customer enquiries.
Will Scanlon Founder, Hedges & Trees

Clearer Digital Performance

★★★★★
Rubik Digital took the time to understand our market and helped us improve how we present our expertise online. Their structured approach has strengthened our visibility and helped attract more relevant opportunities.
Nic Cooper Strategy Director, Wave
4.9/5 Average Client Rating
30+ Successful Projects
3+ Years Average Partnership
100% Would Recommend

What Happens After A Website Audit?

A website audit is only valuable if it leads to action. Our audits prioritise the improvements that will have the biggest impact on user experience, visibility and lead generation.

Identify Issues

Uncover UX, SEO, performance and conversion problems.

Prioritise Opportunities

Focus on the changes with the highest business impact.

Implement Improvements

Work with our team or your internal team to deliver recommendations.

Audit-Led Improvements

Website Performance Success Stories

Every successful website improvement starts with understanding what is holding performance back. These examples show how audit-led recommendations helped organisations improve visibility, usability, conversion performance and lead generation.

Finance B2B

Enness Global: Global UHNW Finance Brokerage

The Challenge: Enness Global required a digital presence that reflected its position as a leading international finance brokerage serving high-net-worth clients. While the business was well established, its website, SEO and digital marketing did not fully support global visibility or premium client acquisition.

Our Approach: A website audit covering UX, SEO, technical performance and conversion pathways informed a refined digital platform and focused SEO strategy — strengthening visibility across international markets and aligning the experience with Enness’s authority in high-net-worth finance.

The Result: Stronger visibility and high-value engagement across key international markets. The improved website experience and organic performance now better reflect the brand’s authority, attracting more qualified, intent-driven users and consistent growth in high-value enquiries.

5+Primary Markets
72%Organic Traffic
80%High-Value Leads
Enness Global — global UHNW finance brokerage case study
Finance Enterprise

Desucla: Cross-Border Tax & Customs Compliance

The Challenge: Desucla operates in a highly technical space — cross-border tax execution and settlement — but sells to senior decision-makers. The platform needed to create immediate clarity, build trust with enterprise buyers and guide users from understanding to action without relying on feature-led messaging.

Our Approach: A website audit identified UX, messaging and conversion gaps limiting how enterprise buyers evaluated the platform. The findings informed repositioning of a complex compliance product into a clear enterprise proposition, aligning product, messaging and UX to support high-value pipeline growth.

The Result: An enterprise-ready platform with outcome-led messaging that positions Desucla as the execution layer within the compliance ecosystem — supporting both direct enquiry and longer buying journeys through clearer paths from exploration to action.

4Regional Sites
98%Compliance Rate
PipelineEnablement
Desucla — cross-border tax and customs compliance case study

Website Audit Services FAQs

Find answers to common questions about what a website audit includes, how long it takes and how it can support better website performance. You may also find our article on how content marketing helps SEO useful when planning improvements.

Request a Website Audit

A website audit reviews UX, SEO, technical performance, accessibility, content, conversion paths and website structure to identify issues limiting traffic, leads and revenue.

Most website audits can be completed within 5 to 10 working days, depending on the size and complexity of the website.

Yes. Our audits combine UX, SEO, technical performance and conversion analysis so recommendations are connected to both search visibility and user experience.

Yes. After the audit, Rubik Digital can support implementation across design, development, SEO, content and performance improvements.

Yes. A website audit before a redesign helps identify what is working, what is underperforming and what should be improved before investing in a rebuild.

Website audit costs depend on site size, technical complexity and the depth of analysis required. We provide a clear scope before starting.

Next Step

Find Out What’s Holding Your Website Back

Get a practical website audit covering UX, SEO, performance, accessibility and conversion. You’ll receive a clear action plan showing exactly what to fix next.

  • UX, SEO & Technical Review
  • Prioritised Recommendations
  • Optional Implementation Support