Black Brick
Search and AI visibility for prime London property.
- Sector
- Buying agency
- Type of work
- Design · Development · SEO
- Services
- Design · Development · SEO
- Live site
- black-brick.com
An ongoing design, development and organic growth partnership with Black Brick, the award-winning London buying agency that acts solely for buyers of prime property in London and across the UK.
The setup.
Services
Technologies
Technologies
- WordPress
- Advanced Custom Fields
The challenge.
Black Brick already had real authority in its market. Its buyers are discreet and well advised, and increasingly they research advisers through search engines and AI assistants long before they pick up the phone.
The agency needed a partner to take over an established WordPress website, sharpen its service pages and enquiry journeys, and turn decades of buying expertise into content that people and answer engines can find, trust and cite.
The result.
Expertise that people and answer engines can trust
We refined the service pages for buying, rental search, managed sales and property management, rebuilt the contact page and enquiry forms, and gave the team fuller profiles. New and refreshed buyer's guides answer the questions clients ask before they enquire, from fees to what happens after an offer is accepted, and every answer carries a named reviewer and a date.
Behind the scenes, structured data describes the agency, its people and its advice, crawl and redirect fixes keep search signals on the right pages, and a monthly AI prompt panel tracks how ChatGPT, Google and Perplexity describe Black Brick, feeding a rolling SEO and GEO roadmap.
Search & AI visibility
Monthly prompt panel and GEO roadmap
Expert content
Buyer's guides reviewed by the partners
Conversion journeys
Service pages and enquiry forms refined
