The Schoeman Clinic
Private medicine, presented with care.
- Sector
- Private healthcare
- Type of work
- Design · Development · SEO
- Services
- Design · Development · SEO
- Live site
- theschoemanclinic.com
A bespoke WordPress website for a CQC-registered private clinic on Harley Street and in Wimbledon, bringing hormone, longevity and functional medicine together in one calm, considered experience.
The setup.
Services
Technologies
Technologies
- WordPress
- Advanced Custom Fields
The challenge.
The Schoeman Clinic offers hormone, longevity and functional medicine from Harley Street, Wimbledon and online. Its patients are making serious, personal decisions, and they expect the same discretion and depth online that they receive in the consulting room.
The clinic needed a website that could explain complex, evidence-based care clearly, introduce a growing team of specialists and turn careful readers into confident enquiries, without ever feeling clinical or salesy.
The result.
A calm, editorial home for evidence-based care
We designed and built a bespoke WordPress theme with an editorial feel: a quiet palette, refined serif typography and film-led storytelling. Custom editor blocks let the clinic manage every page itself, from its three core services and seventeen condition guides to specialist profiles, fees and the journal.
Structured data describes the clinic, its locations and its team for search engines and AI assistants, analytics stays off until visitors consent, and enquiries connect directly to the clinic's patient email workflows.
Bespoke WordPress
Custom blocks the clinic edits itself
Search & AI ready
Structured data for clinic, locations and team
Privacy first
Analytics only after consent
